Many of us recall hearing about the passing of Gerry Thomas, a Swanson executive who claimed he created the TV dinner. Thomas said he came up with the idea because Swanson didn’t know what to do with an over-abundance of frozen turkey’s that were stored in railcars.
Well, the story is now changing. Jim Romenesko of Poynter Online received a letter from Roy Rivenburg (Los Angeles Times) who totally discredits Thomas’ version.
Now that most media acknowledge inaccuracies in Thomas’ story, do you think they will offer a retraction? I doubt it.