What a Turkey of a Story

Many of us recall hearing about the passing of Gerry Thomas, a Swanson executive who claimed he created the TV dinner. Thomas said he came up with the idea because Swanson didn’t know what to do with an over-abundance of frozen turkey’s that were stored in railcars.

Well, the story is now changing. Jim Romenesko of Poynter Online received a letter from Roy Rivenburg (Los Angeles Times) who totally discredits Thomas’ version.

Now that most media acknowledge inaccuracies in Thomas’ story, do you think they will offer a retraction? I doubt it.

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